Collaboration Through Channel Partners

Posted on by Tom Kehner

Click image to see full modelMany changes are occurring, post economic meltdown, in the fast-paced world of collaborative consulting.  One of these changes is that more collaboration is now occurring between collaborative consulting firms.  In short, it has become apparent that working with, for, or through “channel partners” in the overall collaborative consulting space is a model that can provide the “best of the best” intellect to solve client issues.  In some cases, it’s nearly essential to collaborate across firms given that the overall consulting intellect was dispersed substantially in the downfall of the consulting industry circa 2003-2005.  As shown, there are at least 4 sweet spots that consultants can leverage as channel partners, with a distinct difference in the value proposition and fee potential between a “contractor” approach and a “partner” approach.